WINNING AT DELIVERY WITH GREEN TAPE

24th February 2026 - 10-11am

In this practical 60-minute webinar, Ollie Navias, Founder and Delivery Strategist at Green Tape, broke down what the delivery landscape will really look like in 2026 and what brands need to do now to win.

Drawing on 25+ years in hospitality and senior leadership experience at Deliveroo, Ollie shared a clear, no-nonsense framework for turning delivery from a complex headache into a profitable growth channel. The session was brought to life with honest insights from two operators doing delivery well at very different scales: Five Guys (via Commercial Director Rory Scallan) and Biblos (founded by Ariel Czackers).

Together, they unpacked the realities behind the growth numbers, including why increased investment from players like DoorDash and Prosus (via Deliveroo and Just Eat) will make strategy, not scale alone, the deciding factor over the next few years.

The recording walks through Green Tape’s four key delivery pillars; Traffic, Conversion, Retention and Profit and gives practical, real-world ideas for assessing performance, fixing weak spots and unlocking sustainable growth in 2026. Expect frameworks you can apply immediately, candid operator lessons, and a refreshingly commercial view of delivery that goes far beyond “just being on the apps.”