Reward (formerly HDI) combines market-leading hospitality intelligence with targeted customer activation. We analyse the day-by-day spending behaviour of 10.2 million UK consumers across more than 160,000 hospitality venues, helping operators, suppliers and agencies understand markets, customers and competitors. Beyond insight, we enrich first-party CRM data with wider spending behaviour and deliver highly targeted card-linked offer campaigns that acquire, grow and retain customers - enabling brands to turn data into measurable commercial growth.

FEATURED CLIENTS

  1. wagamama

  2. Pret

  3. Greene King

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